Alice Goddard, founder and editor of Hot & Cool Magazine, has a signature look that’s all about simplicity and natural beauty. In these intimate, authentic images by her partner and frequent collaborator Theo Sion, Alice showcased her best-loved AW/13 pieces as we spent the day in and around her Soho studio and Portobello home. Her no-fuss approach and talent for contemporary clean looks shed new light on the collection’s diversity.
























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