Vanessa Paradis is the face of Conscious at H&M this spring, wearing pieces in the campaign that are both on-trend and also more-sustainable. It is all part of H&M’s ongoing commitment to a more sustainable fashion future, showing that the best fashion can be made from Conscious materials.

 The actress and singer wear pieces as a ruffle-edged yellow sundress, as well as an embellished zip-up utility jacket worn with botanical print trousers. The pieces are part of a collection full of optimism for spring, with romantic styles like a floor-length dress alongside sporty shapes such as a cropped jumpsuit and a tropical print T-shirt dress. There are accessories too, such as ankle-strap heels, and the entire collection is made from more sustainable materials, such as organic cotton, recycled polyester, and Tencel.

The full women’s collection will be available in H&M stores worldwide as well as online from end of March, alongside Conscious collections for Men – blazers, chinos, Ikat print shirts and shorts – as well as fun prints for kids and babies.

h_m_19

Vanessa Paradis says, “I like being part of something like the Conscious collection at H&M. I try my best to shop consciously, and vintage is very much part of my wardrobe. I love the style and it works in an eco-friendly way because I like to use and reuse old clothes.”

h_m_1

h_m_14

h_m_16

h_m_2

h_m_7

Source: H&M

Advertisements